OUR STORY
GOD. FAMILY. COUNTRY.
Sterling's Wild West was built on a simple mission: to inspire people to serve their God, Family, and Country. That mission comes from a deeper foundation our family has lived by for years — honor, duty, and service. Not just words, but a way of living.
You might see off-road builds, big trucks, and a lot of fun — and that's part of it. But this isn't just about giving away a truck. It's about using that excitement to serve something greater than ourselves.
THE THREE PILLARS
Each campaign is built around three pillars: God, Family, and Country. We partner with small, impact-driven nonprofits aligned with each one, and a portion of every campaign goes directly to support their work. Because if it doesn't serve something bigger, it's not worth doing.
We believe you can chase adventure, build incredible things, and still make a real difference. Sterling's Wild West exists to prove those things belong together.
LAST CAMPAIGN
"In our last campaign, we partnered with City Hope to help rebuild their church — giving them the ability to feed more people, reach more families, and strengthen their community."
Watch the full story here →At the center of it all is the Sterling's Wild West Raptor. This isn't just a giveaway truck — it is a fully custom build. Sterling has spent decades running multiple automotive shops and building countless off-road vehicles, earning a reputation for crafting Raptors that don't just look good, but perform at the highest level.
Every build reflects that legacy. For each campaign, we team up with some of the world's leading parts and performance brands to create something truly capable and built with intention. To us, the off-road community has always stood for more than horsepower. It stands for people.
We believe you can chase adventure, build incredible things, and still make a real difference. Sterling's Wild West exists to prove those things belong together.
STERLING'S WILD WEST — GOD, FAMILY, COUNTRY
#SWW #GFC
BUILT ON THREE PILLARS
GOD
We partner with faith-based nonprofits doing real work in communities. Every campaign supports an organization bringing people closer to God.
FAMILY
Families are the foundation of everything we build. A portion of every campaign goes to organizations serving families in need across America.
COUNTRY
We love this country and the people who protect it. We support veteran and patriot causes because service to country deserves to be honored.
THE BUILDER
DECADES OF BUILDING. ONE STANDARD.
Sterling has spent decades running multiple automotive shops and building countless off-road vehicles. The reputation is simple: Raptors that don't just look good — they perform at the highest level. Every truck we give away is built with the same obsession for quality that goes into every shop build.
SEE THE CURRENT BUILD →
Every build reflects a legacy of performance.
OUR PARTNERS

RETASK
Retask is a veteran-led nonprofit that mobilizes veterans into mission-driven teams while helping them navigate benefits, find employment, and access resources that restore purpose, create opportunity, and build long-term stability after military service.
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AFTERCARE
Aftercare International is a global nonprofit that partners with local organizations to provide safe housing, healing, education, and economic opportunities for trafficking survivors, helping them rebuild their lives and achieve long-term freedom and independence.
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CITY HOPE by Nations for Christ
City Hope, led by Nations for Christ, is a food pantry focused on feeding the hungry one soul at a time; meeting real needs at the ground level while strengthening families and communities. Their work is practical, people-centered, and rooted in long-term impact rather than quick fixes. It’s the kind of mission that quietly changes lives over time, and that’s exactly why we’re proud to support it.
VISIT WEBSITEREADY TO BE PART OF SOMETHING BIGGER?
Every entry helps. Every purchase serves. Join the SWW family today.